use_findologic_with_google_analytics:filtertracking
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use_findologic_with_google_analytics:filtertracking [2021/09/22 10:06] florian [Direct Integration: How to enable filter tracking] |
use_findologic_with_google_analytics:filtertracking [2022/01/03 12:55] florian |
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- | ===== Tracking filter clicks with Google Analytics ===== | + | ===== Tracking search and navigation clicks with Google Analytics ===== |
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+ | You can track the following clicks in your search and navigation with Findologic: | ||
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+ | * Submitted queries: Event: findologicSearch | findologicSearchRequest: /findologic/search?searchparam=<Query> | ||
+ | * Filter clicks in search: Event: findologicEvent | Category: FINDOLOGIC Filter Click: Search | Action: Filter name | Label: Filter value | ||
+ | * Filter clicks in navigation: Event: findologicEvent | Category: FINDOLOGIC Filter Click: Navigation | Action: Filter name | Label: Filter value | ||
+ | * Filter clicks in navigation: Event: findologicEvent | Category: FINDOLOGIC Result Click | Action: Query | Label: ID of the clicked product | ||
- | Filter tracking allows you to track the usage of the filters within Google Analytics. This will give you the possibility to **easily check the impact of your filters and take action in order to improve the filters being used in your shop**. | ||
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- | ==== API-Integrations: How to enable filter tracking ==== | + | ==== How to enable filter tracking ==== |
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+ | Filter tracking allows you to track the usage of the filters within Google Analytics. This will give you the possibility to **easily check the impact of your filters and take action in order to improve the filters being used in your shop**. | ||
- | * As the filters are not rendered by Findologic in API-integrations, you have to implement the filter tracking for your shop by yourself. | + | * As the filters are not rendered by Findologic, you have to implement the filter tracking for your shop by yourself. |
* As a helper, we recommend following the following steps (as they may differ from one shop to another, they are being held rather general): | * As a helper, we recommend following the following steps (as they may differ from one shop to another, they are being held rather general): | ||
* Set a click handler to the filter. | * Set a click handler to the filter. |